CAPE ROCK – TV IDENTS & CAMPAIGNS 

The Projects

For CapeRock, Story Collective produced a series of high-end shoots for international broadcasters and brands. We handled all on-set production—from casting and locations to camera work and art direction—bringing
CapeRock’s creative concepts to life with precision and energy. All projects were directed by Roger van Baaren for CapeRock, with Story Collective responsible for production, cinematography, casting, art and on-set execution.

Storytel – Oorgasme (Eargasm)

A bold campaign celebrating female and queer perspectives on intimacy. We produced the on-set shoot for this collaboration between Storytel Originals, LINDA.meiden, and CapeRock. The campaign won the 2022 SAN Accent Award and became Storytel’s most successful Original series.

TELE5 (Discovery)

Channel idents for Germany’s free-to-air movie channel. Based on CapeRock’s concept and direction, Story Collective produced over 20 cinematic genre scenes — from steampunk worlds to volcanic eruptions — all filmed on custom-built sets for the network’s ambitious brand redesign. Our team handled the full on-set production: casting, crew, locations, art, props, and costumes. The project was a finalist for Best On-Air Ident Campaign at the PromaxBDA Europe Awards 2022.

ZDF – Volle Kanne

For ZDF’s morning show Volle Kanne, we produced all live-action footage for the new show opener and bumpers. Using a Bolt cinebot, we moved with surgical precision over a breakfast table to capture a fresh, inviting morning mood. Based on CapeRock’s concept and art direction, Story Collective handled cinematography, studio setup, props, and production design. The project won Gold at the 2022 Eyes & Ears of Europe Awards for Best Lead-In: News.

 

NPO Z@pp

Idents for the Dutch public broadcaster’s youth channel. Story Collective produced 17 dynamic presenter idents and photography sessions for CapeRock’s bold brand redesign. Using a bullet rig, we captured frozen moments that spin 360° around the action — giving the stop-motion aesthetic an energetic, cinematic twist. The result: fast, vibrant idents that perfectly match Zapp’s lively new identity.

NPO3 (optional)

Street-cast talent, real-life locations, and handheld camerawork for NPO3’s youth idents — blending authenticity and cinematic flair to match the channel’s fresh, contemporary style.

The Impact

From Storytel’s bold cultural campaigns to TELE5’s cinematic brand worlds, these collaborations show how Story Collective supports creative agencies in delivering broadcast-level productions — combining visual craft with on-set reliability.